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2. September 2020Hapag Lloyd presents its new ‘Customer Dashboard’. Through this, customers receive individual information on how the quality promises are being fulfilled. Details on the first four quality promises are now available. Another six promises will be published by the end of 2021 and will also be visible on the personalized dashboard.
(Hamburg) Hapag-Lloyd has introduced its new ‘Customer Dashboard’. The shipping company’s customers gain access to individual performance information based on their own shipments with Hapag-Lloyd. The four quality promises that have been published so far – ‘Fast booking confirmation’, ‘Quick and accurate issuance of the Bill of Lading’, ‘Correct invoicing’, and ‘Loaded as booked’ – can be easily accessed through the dashboard. The dashboard allows customers to see how Hapag-Lloyd is performing in fulfilling its quality promises. The Customer Dashboard also shows how well Hapag-Lloyd meets its quality promises on a global level.
“Our performance is now clear and consistent for our customers. With the introduction of the Customer Dashboard, we can finally show our customers that we keep our promises to them and continue to deliver the best possible quality. By providing complete visibility into how we fulfill our quality promises, we offer our customers direct added value and are thus unique in the container shipping industry,” says Jesper Kanstrup, Senior Director Customer Quality at Hapag-Lloyd.
Virtual Handshake with Customers
To deliver the highest quality, Hapag-Lloyd asks its customers to fulfill their part of the commitments. This includes timely submission of booking information or adherence to quantity and booking agreements.
“This virtual handshake with our customers is the basis for our mutual success. We fulfill our quality promises and thereby create a foundation for a strong partnership with our customers. All of this is part of our efforts to further improve quality in our industry,” explains Juan Carlos Duk, Managing Director Global Commercial Development at Hapag-Lloyd.
Using their online business credentials, customers can receive personalized information about how Hapag-Lloyd meets its quality promises to them via the Hapag-Lloyd Navigator. The remaining six quality promises will be published quarterly until the end of 2021. All of them will be visible through the ‘Customer Dashboard’.
Photo: © Hapag-Lloyd





