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11. February 2022With the global marketing and implementation rights for AutoStore, a new chapter begins for Element Logic. The goal of further solidifying its position as the largest international AutoStore partner is now significantly closer. Element Logic installed its first AutoStore solution back in 2005.
(Bad Friedrichshall) In 2005, when the first AutoStore solution installation was carried out by Element Logic, Dag-Adler Blakseth (CEO of Element Logic) was already convinced that this was the best automation solution for warehouses. Since then, the company has been impressing across Europe with innovation in logistics.
In just the last two years, new locations have been established in the Czech Republic, Italy, Finland, and Spain. This is also highlighted by AutoStore CEO Karl Johan Lier: “Element Logic has been an important local and regional partner since our beginnings in 2003. We are thrilled to now introduce them as one of our global partners, knowing that they will meet our expectations as a global partner for distribution and integration.”
“In the Scandinavian market, we have a solid position. We will continue to expand this and our overall European position in the coming years,” announces Dag-Adler Blakseth, CEO of Element Logic. But that is not the only item on the agenda. The strong European foundation that Element Logic has built over the past decades now serves as the basis for its global expansion course. The goal has always been to offer top-level solutions for customers with growth potential.
This growth brings valuable experiences. With a focus on Europe and new technologies, an extremely scalable foundation has emerged. The reputation of Element Logic and AutoStore as high-quality brands and partners now resonates beyond European borders. “Now is the time to look beyond the borders of Europe,” says COO Hallås. He sees great potential especially in the US markets and Asia: “We are already planning several projects in the American market that we are looking forward to in 2022.”
Top-Level Solutions
The main ingredient of a successful solution is the combination of AutoStore with Element Logic’s software and service offerings. Element Logic’s goal has always been to provide top-level solutions for customers with growth potential. This is ensured by a unique combination of a well-thought-out AutoStore solution and a tailored software and service offering developed by Element Logic. Together with the experiences from Europe, this forms the optimal basis for further growth. “The main reason to expand now is that we have learned to grow sustainably, have scalability, and most importantly, have created the foundation to bring all key partners on board,” concludes Hallås.
Photo: © Element Logic






