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13. September 2024With a new website, the Economic Makers are focusing on increased organic reach. The emphasis is on an improved user experience and an optimized visual separation of content for companies and interested parties. Additionally, the participating companies are now even more visible.
(Bremen) With the first relaunch of their website since the initiative’s founding in 2019, the Economic Makers present logistics in a simple and modern way: A clear visual language and large headlines characterize the completely redesigned online presence. The newly structured website, which meets all requirements for mobile devices, is primarily designed as an information platform for logistics enthusiasts, companies, and media. Great importance is placed on convincing users with clarity, easy navigation, and, above all, excellent usability.
In this sense, the new participant pages have also been created, where companies are presented and benefits are listed to inspire potential job candidates to apply. The clearer structures and the underlying technical update aim to lead more visitors to the content more quickly, thereby conveying the messages more reliably to the target audience. The content is oriented towards the core themes of the initiative: career opportunities in logistics, thematic brochures, stories from logistics, and the introduction of logistics makers (formerly logistics heroes). The technical implementation is carried out with a modern content management system, which makes the new site stand out with improved search engine friendliness, responsive design, and a modern appearance.
Attractive and User-Friendly Website
“Our goal was to develop a particularly attractive and user-friendly website. With the successful relaunch, we achieve this, although the modernization of a website is never truly complete. Therefore, we will continue to closely monitor, evaluate, and implement new technical developments in the future,” explains Berit Börke, spokesperson for the Economic Makers, regarding the relaunch.
Here is the new website
Photo: © The Economic Makers






