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18. February 2025Fnac, Europe’s market leader in the distribution of entertainment products, has opened a modern omnichannel distribution center in Lisbon in collaboration with Ferag. After a successful first project in Madrid, Ferag was once again commissioned as the general contractor. Operations began at the end of 2023.
(Hinwil/Lisbon) The new facility optimizes both B2B and B2C processes and resolves previous space and efficiency issues. Previously, manual and semi-automated areas were separated, complicating workflows. Ferag’s solution integrates state-of-the-art technologies, including TGW’s Stingray Shuttle System, Interroll conveyor systems, and Sealed Air’s I-Pack® packaging system. The software integration at the MFC and WCS levels was also carried out by Ferag.
Optimization of Logistics Processes
In the B2B sector, the center supplies all 46 Fnac stores in Portugal. The SKUs are transported in containers via conveyor belts to the ferag.denisort system, which sorts orders for 302 destination stations. The shuttle system acts as a buffer until the containers are released for shipping in the correct order. Fully automated stackers label and stack the containers for efficient truck loading. Six to seven trucks leave the center daily, with a capacity of up to 700 containers per hour.
In the B2C sector, online orders are packaged in standardized boxes to reduce volume and costs. The I-Pack packaging machine optimizes box formats, reduces manual effort, and lowers shipping costs. The buffer system also manages returns, further increasing efficiency.
Sustainable Logistics Solution for the Future
Thanks to Ferag’s integration, productivity has improved significantly – labeling is now five times more efficient than before. The shuttle buffer maximizes space utilization and creates expansion opportunities for future growth.
“By intelligently connecting manual and automated processes, Ferag has developed a scalable solution that optimizes our supply chain,” says Tiago Figueirôa, e-Commerce, Supply Chain & Logistics Director at Fnac Portugal. Alberto Mateos Sánchez, Sales & Customer Service Manager at Ferag, adds: “Our customized solution elevates the efficiency of Fnac’s omnichannel logistics to a new level.”
Foto: © Ferag






